TGIF? Not so fast if these allegations prove true. If a beer company waters down its beers, will all faith be lost in humanity?
Cheers to another alcohol-related lawsuit.
[Read: Suit says Anheuser-Busch waters down its beers at InsideCounsel]
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Of course, the challenge for plaintiffs’ counsel will be to prove that class members buy a particular beer because of its alcohol content. While a few class members may choose their beer based on alcohol content, I suspect that the majority make their beer decisions based on other factors, such as taste and brand loyalty.