The Practical Law Company is offering a free webinar on December 7, 2011 for in-house counsel. The webinar will focus on marketing and advertising through social media and is designed for in-house counsel. The details:
While social media provides a quick and inexpensive path to communicating with and attracting large numbers of existing and potential customers, there are numerous risks to be aware of as companies take advantage of the growing opportunities in this arena. This session will cover issues that in-house counsel should consider when their company leverages social media as a vehicle for advertising and marketing, including publicizing customer endorsements, running promotions, managing user-generated content and addressing intellectual property and right of publicity concerns. This interactive session will provide plenty of opportunity for Q&A, so bring all your questions!
Date: Wednesday, December 7, 2011
Time: 1:00-2:00 p.m. ET (10:00 a.m. PT)
Ann Chen, Wm. Wrigley Jr. Company
Gonzalo E. Mon, Kelley Drye & Warren LLP
Sylvie Motz, Practical Law Company, Inc.
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